Hello! I’m Helena (Poneli), a creative and communications professional with a passion for photography. My multifaceted journey, rooted in the cultural sector and film festivals, has cultivated a profound interest in storytelling that extends across various genres, from fashion editorials to viral social media campaigns into the tech industry.
My experience includes work with clients such as OATLY, Beyond Retro, Studio Eyewear, WESC, DNA magazine, Göteborg Film Festival, Nordisk Panorama, Carl International Film Festival, Malmö stad, Studio Total, Sony Music, BUFF Film Festival, Malmö Konsthall, and many more.
Work experience
- Freelancer creative since 2016
- Content Strategist @ OpenTech | 2024-Current
- Project- & Communications Manager @ STPLN | 2023
- Communications Manager @ Stadsbyggnadsförvaltningen, Helsingborg stad | 2021-2022
- Head of PR & Marketing @ Nordisk Panorama Film Festival | 2020
- Lead PR & Marketing Communications Manager @ Carl International Film Festival | 2017-2019
- Communications Manager @ Kulturförvaltningen & Fritidsförvaltningen, Malmö stad | 2016-2017
- Lead PR & Marketing Communications Manager @ Malmö Arab Film Festival and Arab Cinema In Sweden | 2014-2015
- Internship @ Studio Total | 2013